Your boss asks you to do some reporting on your email performance from last quarter. Which email metric can you ignore?

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Your boss asks you to do some reporting on your email performance from last quarter. Which email metric can you ignore?
  A)  Industry average
  B)  Bounce rate
  C)  Click rate
  D)  Open rate

GA
Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.