Why can’t Ellen see any benchmark data for her new Shopping campaign?

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Why can’t Ellen see any benchmark data for her new Shopping campaign?


  • She doesn’t have enough products in the campaign to compare to others
  • Her campaign has reached its daily budget limit
  • She is already outbidding her competitors
  • There aren’t enough comparable products from other advertisers
Answer is – There aren’t enough comparable products from other advertisers
GA
Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.