Home › Mobile Advertising Certification

Assuming you are not using any bid adjustment and you value mobile traffic over desktop, which bid adjustment should you set?

By ·
Assuming you are not using any bid adjustment and you value mobile traffic over desktop, which bid adjustment should you set?


  • Increase bid adjustment for mobile
  • Increase bid adjustment for tablets
  • Increase bid adjustment for desktop
  • Increase bid adjustment for mobile and desktop
Answer is – Increase bid adjustment for mobile
GA
Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.