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Which default traffic source dimensions does Google Analytics report for each website visitor?

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Which default traffic source dimensions does Google Analytics report for each website visitor?

  • Source and Medium
  • Campaign and Ad Content
  • Campaign and Medium
  • Source, Medium, Campaign, and Ad Content

Correct answer is:

Source and Medium
GA
Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.