By default, which of these traffic source dimensions does Google Analytics capture for each user that visits your website?

By ·
By default, which of these traffic source dimensions does Google Analytics capture for each user that visits your website?

Source and Medium
Campaign and Ad Content
Campaign and Medium
Source, Medium, Campaign, and Ad Content

Correct answer is:

Source and Medium
GA
Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.