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Buyer persona stories should contain information about:

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Buyer persona stories should contain information about:
  A)  A persona’s demographics and common traits
  B)  A persona’s main goals and challenges
  C)  A persona’s role at their organization or in life
  D)  None of the above
  E)  All of the above
GA
Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.