Newsjacking refers to the practice of capitalizing on the popularity of a news story to amplify the impact of a piece of content.

By · Tuesday, December 13, 2016

Newsjacking refers to the practice of capitalizing on the popularity of a news story to amplify the impact of a piece of content.

A) TRUE
B) FALSE

Answer: A

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Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.