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In the initial meeting with a small business owner who needs help with his/her online strategy, you start by:

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In the initial meeting with a small business owner who needs help with his/her online strategy, you start by:

A) Asking questions about the audience and understanding the budget
B) Offering a local SEO strategy
C) Scaring him with all the lost opportunities so far
D) Opening a Facebook Page and an Adwords campaign

Answer: A
GA
Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.