Home › Google Adwords Question

What can a Reach and Frequency report tell you about video ad play rates on a placement-targeted campaign?

By ·
What can a Reach and Frequency report tell you about video ad play rates on a placement-targeted campaign?

 Answer -  Whether decreased play rates are an effect of viewers seeing an ad repeatedly and not watching it again.
GA
Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.