What are creative best practices for a TrueView in-stream ad

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What are creative best practices for a TrueView in-stream ad?

A) Provide clear next steps that customers can take action on.
B) All of the listed answers are correct.
C) Add a call-to-action (CTA) overlay.
D) Deliver the most important message early in the video.

Answer: B
GA
Gaurav Arora, Digital Media Lead. 10+ years running paid media and tracking for brands in the USA, UK and Canada.